University-level logos have been made available for public download. Keeping the university’s logos distinct and its elements exclusive helps strengthen the recognizability of UGA’s visual identity and consequently strengthens the recognizability of the university itself. Instead, leverage the university brand by using the recommended promotional graphic arrangement. Promotional graphics may be created for temporary events or initiatives, but they must not incorporate any elements of the visual identity (the arch-shield icon, the University of Georgia wordmark). Never create alternate graphics to identify the university or its units. A logo may be a wordmark (a graphic created only from letters), an emblem (a graphic created with no words) or a combination of both. For the University of Georgia, only logos created by Marketing & Communications from the visual identity system are considered official. It identifies the entity like a person’s name identifies the person. FAQĪ logo is the simplest visual representation of an entity. Letterhead, envelopes, labels and business cards can be ordered from Bulldog Print + Design or Tate Print and Copy.
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